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The Arctic Fox Initiative
The Project That Started It All
In 1994 we began supporting Fjällräven's namesake (Fjällräven means arctic fox in Swedish) together with a team of scientists at Stockholm University, led by Professor Anders Angerbjörn. Anders's research sheds light and — together with Fjällräven — awareness on the effects of climate change on the Scandinavian arctic fox. Thanks to funding from the EU and Fjällräven, the Swedish arctic fox population is slowly growing.